

Daruma is a traditional Japanese wishing doll that helps us to achieve our dreams and aspirations.
HOW DARUMA WORKS
First, think of something special you wish to achieve. Next, draw or paint one of your Daruma doll's blank eyes. This represents THE START of your commitment to achieving your GOAL.
Then (and this is very important) place your Daruma somewhere visible in your home or at the workplace so that while he focuses on your objective, you'll be reminded to do the same. Once your goal is realized, signify your accomplishment by drawing Daruma's other eye! Congratulations!
Click here for more information on the great Daruma doll!
NEVER GIVE UP ON YOUR DREAMS!
Daruma is closely associated with a beloved Japanese proverb, nana korobi yaoki, which states, “Fall down seven times, get up eight”. The Daruma doll's unique rounded shape allows it to return to its original position even if knocked over, representing such persistence. Daruma reminds us all to never, ever give up on our dreams.
ABOUT THE COLOR RED
When it comes to Daruma dolls, it all begins with red, the most CLASSIC colour. Reminiscent of the rising sun of Japan's flag, red represents good fortune, happiness, and luck. A red Daruma is an excellent companion for students, to help establish goals and maintain focus throughout a semester or exam period. Entrepreneurs, job seekers and athletes also enjoy having a dedicated red Daruma in their corner. For virtually any goal or wish, red is a great choice.
ABOUT THE COLOR WHITE
A white Daruma can be an ideal wedding gift, articulating your wish for the new couple to have a long and happy life together. It could also be a meaningful gift to a pregnant mother, wishing her a healthy and peaceful delivery. A white Daruma has a quiet, yet strong and positive strength making it a lovingly versatile gift.
BEST OF BOTH WORLDS!
Combine both red and white Mini Darumas for some office fun and motivation, or as thoughtful ‘thank you’ gifts for wedding day guests (white for the women, red for the men is commonly done). If you desire an abundance of luck and love, this is the set to get.
A HEART FOR SOCIETY
For each Daruma Doll sold on WE LOVE DARUMA , Unique Japan will proudly donate a portion of the sale to the Japanese Red Cross and the Children's HeartLink. The Children's HeartLink is a non-profit organization that helps enhance existing pediatric cardiac programs to support life-saving treatments for needy children.
This is why there is a trademark heart painted on the back on all our Daruma dolls. No other Daruma doll is as well-rounded.
Here is a recent letter received from the Children's HeartLink in appreciation for the donation We Love Daruma made on behalf of our wonderful customers. We also received a thank you note from the Japanese Red Cross for our recent contribution.
Thank you to all our customers!